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UnUsUaL keeps faith in live events

Jul. 06, 2020
gemcomm

UnUsUaL keeps faith in live events

Although event producer’s revenue stream has faltered, its costs are down and it has not had to worry about layoffs or cash concerns so far. Its CEO is eyeing post-Covid plans.
(Business Times 06/07/2020)

FOR a chief executive officer of an event producer, Leslie Ong is unusually positive. By a stroke of good fortune, Mr Ong’s firm UnUsUaL Ltd was entering a lull period just as the Covid-19 outbreak turned into a pandemic and only a few events had to be postponed.

“Most of our big gigs and plans and tours were done by then,” Mr Ong said. Although UnUsUaL’s revenue stream has faltered, its costs are also down and the company has not had to worry about layoffs or cash concerns so far. In fact, Mr Ong is already making post-Covid plans.

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